YouTube Launches New Set of AI-Based Tools

SadaNews - YouTube has announced the launch of a new set of AI-based tools for creating videos or editing existing ones, marking a turning point for the platform, which is expected to lead to significant advancements.

The CEO of the world's largest video platform, Neal Mohan, stated, "These new AI-based products will define the next twenty years for us."

The platform, owned by Google, is banking on the new generative AI model "Viu3" released in May, which is among the strongest performers in the video space.

The "Viu3 Fast" tool is set to be released for free in the United States, the United Kingdom, Canada, Australia, and New Zealand. It is a version of the model designed specifically for the 'YouTube Shorts' platform, which focuses on short videos lasting no more than three minutes.

In addition to creating videos with AI, 'YouTube Shorts' also allows users to animate an image based on movements recorded in another video.

For instance, a user can create a short film of themselves performing a breakdance using one of their photos alongside a video of a hip-hop dancer.

Other new features include integrating an AI-based character or object into traditionally filmed content.

"Just tools,"

YouTube intends to use AI to support all aspects of content creation on its platform.

This rapid advancement raises concerns among some observers who anticipate it will exacerbate the phenomenon of "deep fakes" (fake images or videos created by AI and presented as real) and lead to a wider spread of misinformation.

Officials at YouTube told the Agence France-Presse, "We require content creators to tag AI-generated content that is close to reality so that users are aware of it."

While some creators of this type of video mark it on the platform, the indication that the video was created with AI is often listed only in the metadata. Many other videos are published without any indication of the use of AI in them.

Steve McLendon, head of the podcast department, clarified that YouTube intends to add "a label that the video is AI-generated" to these formats. He added, "We will be transparent with users because we believe this is the right thing to do."

Whereas podcasts were once limited to audio content, they have become increasingly popular in video format.

McLendon pointed out that over one hundred million hours of podcasts are listened to daily on YouTube, with a billion people watching at least one podcast monthly on the platform.

The group announced on Tuesday that podcast producers can now create an AI-generated video based on their audio program to add a visual aspect to these shows.

Regarding traditional videos on the platform, Google announced a new translation option.

Since 2024, YouTube has expanded its dubbing services using AI to make videos available in multiple languages without the need for a human translator.

The platform announced on Tuesday an AI service that syncs the lip movements of content creators with the voice in the translated version.

In response to a question about the impact of AI on the platform's system, Mohan said, "They are just tools, nothing more. They are designed to enhance human creativity."

One of the questions raised is whether an AI-created star will one day appear on YouTube.

Amjad Hanif, Vice President and Head of Products for Creators at YouTube, responds, "Maybe in a year or two. I think that will happen quickly."

As for the potential for users to be inundated with vast amounts of content due to the widespread use of AI tools, Hanif stated, "That doesn't concern us."

He continued, "It's a problem we've always faced; when YouTube launched, all we needed was a camera and then upload the video. So even twenty years ago, we were faced with a huge abundance of content."